23 Skincare Makeup Hybrids That Pair Complexion and Skin
By Kiana Murden
All products featured on Vogue are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.
Fresh-faced, no-makeup makeup is here to stay. But the minimalist trend is getting a nourishing upgrade with the emergence of skincare makeup hybrids that essentially fuse two products in one. We’ve been seeing these multitasking products everywhere over the last few years—notably, Ilia's Super Serum Skin Tint, which caught our hearts in 2020. But thankfully for our skin, there are new iterations entering the market daily. To discover the best of the best, we’ve perused our favorite retailers and taken a peek into celeb beauty secrets.
The novelty of skin-caring makeup leads one to wonder if traditional makeup is bad for your skin. It's a complicated question, but let's make one thing clear. Classifications like "clean" and "natural" do not mean that these formulas are safer for you. While the U.S. Food and Drug Administration has yet to make it clear what criteria constitute these claims, we see them as evidence that skin-friendly ingredients are at the heart of formulations. It's all about understanding the ingredients inside each product in your routine—just as you would with the food you eat or the ingestibles you take.
It is this philosophy that has inspired many of our favorite brand founders to create products full of desirable, easy-to-understand ingredients. Saie founder and CEO Laney Crowell tells Vogue that she wanted to start her brand to offer makeup products that serve our bodies. "When you start formulating makeup with really clean ingredients that are good for you, you’re left with skin care," she says.
Kosas founder Sheena Zadeh-Daly shares a similar sentiment. "Great makeup needs to give you the look that it promises, look great for the whole day, and feel weightless on your skin so that it doesn't distract you and you can focus on living your life," she says. Ultimately, skin care is meant to provide a positive, measurable change in your skin over time—so a skincare makeup hybrid should do both of those simultaneously.
"As a professional makeup artist, I know that good makeup does not happen without good skin care as well—in fact, it is the symbiotic use of both that elevates makeup to a professional level," notes Sephora beauty director David Razzano. "This philosophy has led to the creation of hybrid products that melt the artistry of makeup with the science of skin care so anyone can easily use and benefit from them."
Razzano continues that these hybrid beauty products are trending right now thanks to consumers educating themselves on product benefits through social media and increased retailer guidance. "People want makeup that performs to the standards they expect and is going to help improve their skin along the way." So, it's no surprise that Sephora is seeing a growing fan base of this product category. To help inform your buy, we’ve tapped our experts and our personal beauty trials to curate this assortment of products that blur the lines between makeup and skin care. Read on to discover our edit—along with some helpful ingredient callouts and resulting benefits.
This is Hailey Bieber's concealer of choice, a Vogue editor darling, and what Zadeh-Daly considers her all-time favorite. "It has the perfect amount of coverage and the prettiest finish I’ve ever seen, and it stays put and doesn't crease," she says. What's more: it blends like a dream (some people even wear it as foundation!) and is available in 28 shades so everyone can find their perfect match.
From the launch of No. 1 de Chanel comes this multipurpose lip and cheek pigment. Available in six vibrant shades, the lip and cheek balm melts into skin to add a touch of sheer color wherever necessary.
Deemed one of the best mascaras, we’re repeat buyers of Ilia's Limitless Lash Mascara for not only its buildable, flake-free formula but its ability to lift, curl, and volumize lashes with ease.
Prepare to pucker up with Tata Harper's tinted anti-aging lip treatment in this versatile rosy, berry shade.
From acclaimed makeup artist, Bobbi Brown's coveted beauty brand Jones Road expect clean, high-performance products like its Miracle Balm, which delivers the ultimate soft-focus minimalist pigment.
Luckily enough, Victoria Beckham's eponymous label has cracked the code on eyeliner infused with skin-care ingredients.
The weightless wear of Gucci Westman's recently-launched Complexion Drops is only half the reason it's destined to be a hit for people over 50.
Of Merit's numerous skin-conditioning products, its Highlighting Balm is a cherished pick.
One of Crowell's favorite products, she considers this your skin prep and your makeup in one. This tinted moisturizer is available in 14 shades for lightweight coverage over, or instead of, your everyday moisturizer.
If we had someone name their favorite cream blushes, we’re almost certain Rare Beauty's option would near the top of their list—especially if they are TikTok obsessed.
Setting powders get a skin-friendly upgrade with this Westman Atelier pick; formulated as a micro-filled powder from supercharged skin-care actives that lock your makeup in place.
"This beautiful bronzer melts into the skin creating the perfect touch of warmth that can be applied all over the face or strategically where you want," explains Razzano of what we believe is the best bronzer for a glossy glow.
"We often forget or neglect skin care for our lips , yet they are often one of the first areas to see the signs of environmental damage and aging," explains Razzano. "So, if you love wearing bold, beautiful lipsticks, consider this formula which will also boost your overall lip care as well."
"Even face powders can now benefit your skin, like we see with this amazing powder from Kosas," Razzano explains. "It will create smoother, perfect-looking skin while setting your makeup as well."
The best highlighters not only leave a luminous glow but like this RMS pigment, can support healthy skin, too. A cult classic for a reason, this delivers an effortless light-reflective highlight that's neither greasy nor glittery.
Youthforia's BYO Blush has long been a Vogue team favorite. Worn atop her eyes, lips, and cheeks, contributor Arden Fanning says this "is pH-reactive, kind of adjusting like a mood ring, and turns into a really dewy pink that smooshes around transparently without hard lines."
Certainly one of the best lip oils to sport year-round, Merit's high-shine variant is crafted to impart lightweight, buildable tint as a sort of lip oil-lip stain hybrid.
Get that summer glow year-round with Tower 28's creamy color available in five shades for blendable, buildable bronzing.
"This full coverage concealer can hide any imperfections or under-eye darkness with ease," explains Razzano of Sephora Collection's new full-coverage, natural finish concealer.
A vibrant swipe of lipstick is often the ultimate finishing touch to any look. Whether you’re going for minimalist wear or red carpet-level glam, give your pout a conditioning treatment when you opt for Valde's creamy formula.
"A good cream blush can be the perfect finishing touch to your complexion," Razzano notes. "This clean formula has a smooth, creamy texture that feels wonderful while applying." Founded by Rosie Huntington-Whiteley, this versatile pigment is available in 11 modern longwear shades housed in refillable packaging.
Achieve your best brows yet with the help of eyebrow serums, or this tinted brow gel by Kjaer Weis that grooms arches into place with soft, flexible, long-lasting hold.
"This lightweight foundation can go from sheer to medium coverage, all while retaining a beautiful skin-like finish," says Razzano of this pick from Tisha Thompson's lineup. "This product also comes in a very large and balanced shade range (35 shades, to be exact) so everyone can find their perfect match."
We won't soon turn down the chance to coat on a lash-conditioning mascara, especially when it comes from a gluten-free, cruelty-free, vegan collection founded by clean beauty advocate Tiffany Thurston Scott.
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